Old but Not Old Fashioned: Agricultural Landscapes as European Heritage and Basis for Sustainable Multifunctional Farming to Earn a Living

Today, farmers are multioptional entrepreneurs, demanding far more skills than only those of agricultural production. The awareness European landscape (EAL) values should enable to create new business strategies. Open education repositories (OERs) based on online vocational and training (VET) still not widespread. project FEAL (multifunctional farming for the sustainability EALs) has brought interactive material results two questionnaire surveys performed in Germany, Italy, Slovakia, Slovenia, Spain. A survey 31 experts confirmed that VET activities very much needed farmers. 28 had different aims content. Data collected from were used evaluate basic farm attributes, farmers’ characteristics, keywords indicating farms’ activities, multifunctionality sustainability, EALs, specifying presence nature- landscape-protected areas. decision-making schema, applying a collection terms literature analysis questionnaire’s results, is support tool develop model contributes preservation landscape’s character, strengthening quality, sustainable business. presents interactions (its territory ancestral heritage, control natural resources, tourism services cultural events, public goods provision, quality guarantees); socioeconomic strategies regarding marketing, communication, operation, monitoring proposed.